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Bitdefender: Endpoint Security Redefined

Ciprian Istrate

Vice President, Consumer Solutions


“As threats continue to become more frequent and sophisticated, it is critical cybersecurity solutions keep pace. Our enhanced detection and privacy capabilities help ensure consumers have the best protection available whether on their laptop, mobile, or using an IoT smart home device.”

Businesses need anti-virus software and firewall protection on all their PCs (or ‘endpoints’), but they don’t always have the right technology to do it flawlessly. The result is false consciousness. They think they are safe, but they’re not. Bitdefender is a cybersecurity leader delivering best-in-class threat prevention, detection, and response solutions worldwide. Identifying the desperate need for reliable endpoint security solutions in the market, Bitdefender developed advanced endpoint security solutions for businesses across the globe. With its adaptive, layered architecture, Bitdefender GravityZone Security for Endpoints offers the best protection against sophisticated threats without compromising performance. The technology is trained to spot hacking tools, exploits, and malware obfuscation techniques. It effectively blocks attacks that both traditional endpoints and so-called next-gen AV defenses could miss.

Founded in 2001 and headquartered in Bucharest, Romania, and Santa Clara, California, USA, Bitdefender has customers in 170 countries with offices all around the globe. Being the industry’s trusted expert for eliminating threats, protecting data privacy, and enabling cyber resiliency, Bitdefender is the guardian of millions of consumer, business, and government environments. With deep investments in research and development, their labs discover 400 new threats each minute and validate 30 billion threat queries every day. The company has pioneered breakthrough innovations in antimalware, IoT security, behavioral analytics, and artificial intelligence, and its technology is licensed by more than 150 of the world’s most recognized technology brands.

Bitdefender offers its GravityZone Security for Endpoints. This is one of the most widely accepted essential cybersecurity protection to keep ybusiness running. With its adaptive, layered defense, Bitdefender GravityZone Security for Endpoints offers the best protection against sophisticated threats without compromising on performance. Patented machine learning technologies combined with the ability to monitor the behavior and detect attack techniques let GravityZone detect, prevent and block threats that traditional endpoint/ next-gen AV defenses miss. With the advanced telemetry capability  from hundreds of millions of systems and a global intelligence cloud and 30+ machine learning technologies, Bitdefender prevents and detects threats without causing slowdowns for users.

Recently Bitdefender included advanced capabilities like progressive malware detection capabilities for mobile devices to protect Android and iOS users from the growing number of mobile threats. Additionally, Bitdefender expanded its privacy offerings with new virtual private network (VPN) features. The new capabilities are designed to help consumers protect devices, personal data, and identity in any environment as online threats increase. “Our recent survey that explored consumer attitudes towards cybersecurity threats revealed sixty percent of internet users have faced at least one cyber threat in the past year, yet many still shun security solutions, especially on the devices they use the most online,” says CiprianIstrate, vice president, Bitdefender Consumer Solutions. “As threats continue to become more frequent and sophisticated, it is critical cybersecurity solutions keep pace. Our enhanced detection and privacy capabilities help ensure consumers have the best protection available whether on their laptop, mobile, or using an IoT smart home device,” he added.

Bitdefender offers endpoint security solutions to businesses of all sizes, including small, mid, and enterprise businesses. Using techniques that look like routine behavior individually, an attacker may access the infrastructure and remain undetected for months, significantly increasing the risk of a costly data breach. Bitdefender’s new Endpoint Detection and Response capability extend EDR analytics and event correlation capabilities beyond the boundaries of a single endpoint to enable businesses to deal more effectively with complex cyberattacks involving multiple endpoints. This cross-endpoint correlation technology combines the granularity and rich security context of EDR with the infrastructure-wide analytics of XDR (eXtended Detection and Response). XEDR helps you focus investigations and respond more effectively by providing threat visualizations at the organizational level.

The Bitdefender leadership team is comprised of the security industry and business visionaries that champion technical excellence, innovation, and growth. They cultivate our mission to defend our customers worldwide from advanced threats and help drive Bitdefender’s position as a leader and innovator in the global cybersecurity industry.

According to a report by Forrester Inc, in 2021, Bitdefender is among the highest in the product performance criterion and received the highest possible scores in corporate strategy and partner ecosystem requirements. Bitdefender was also named a Top Player for Advanced Persistent Threat Protection by Radicati Group.

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